Caterine López, founder of Way Forward, is a Parsons–trained designer who creates one-of-a-kind embroidered pieces rooted in memory, craftsmanship, and personal storytelling.

After leaving a career in law to pursue fashion, she launched Way Forward in 2022 in New York's West Village — a neighborhood that quickly became home to both her studio and her community.

Today, Way Forward is known for its custom embroidery, small-batch production, and elevated personalized apparel, from signature dog designs to deeply personal, wearable pieces.

Everything is 100% Pima Cotton — crafted with the finest materials to ensure comfort, durability, and a luxurious feel.